WhatsApp API Pricing & Message Rates Calculator

Meta Business Partner

Robust features at an affordable price.
Simple, Transparent & Zero Markup.

Scale your customer acquisition and retention with Chatofy's official WhatsApp Business API platform. Choose transparent plans tailored for automated broadcast campaigns, multi-agent shared inboxes, CRM integrations, and 24/7 AI chatbot flows.

7-day free trialNo credit cardCancel anytime
Zero markup on Meta conversation charges. Pay exactly what Meta charges.

Lite

For solopreneurs scaling their WhatsApp presence.

₹749/month
₹8,988 billed yearly
Conversation Charges (India)* Subject to Meta's pricing
Marketing₹0.8631/message
Utility₹0.115/message
Authentication₹0.115/message
ServiceUnlimited Free
  • 40,000 Marketing Messages / Month
  • Unlimited Contacts
  • 5,000 API Rate (req/min)
  • 1 Team Members
  • 1 Bot Flows
  • 5 Campaigns
  • Shared Team Inbox
  • Message Templates
  • WhatsApp Bulk Broadcast
  • API & Webhook Access
  • 0% Markup Fee

Growth

For growing businesses scaling their WhatsApp presence.

₹1,274/month
₹15,288 billed yearly
Conversation Charges (India)* Subject to Meta's pricing
Marketing₹0.8631/message
Utility₹0.115/message
Authentication₹0.115/message
ServiceUnlimited Free
  • 1,00,000 Marketing Messages / Month
  • Unlimited Contacts
  • 5,000 API Rate (req/min)
  • 2 Team Members
  • 1 Bot Flows
  • 5 Campaigns
  • Shared Team Inbox
  • Message Templates
  • WhatsApp Bulk Broadcast
  • Campaign Scheduler
  • AI Agents
  • Analytics Dashboard
  • Export All Reports
  • API & Webhook Access
  • 0% Markup Fee

Business

Enterprise-grade platform for WhatsApp Tech Providers and agencies.

₹2,999/month
₹35,988 billed yearly
Conversation Charges (India)* Subject to Meta's pricing
Marketing₹0.8631/message
Utility₹0.115/message
Authentication₹0.115/message
ServiceUnlimited Free
  • 2,50,000 Marketing Messages / Month
  • Unlimited Contacts
  • 1,00,000 API Rate (req/min)
  • 7 Team Members
  • 10 Bot Flows
  • 50 Campaigns
  • Shared Team Inbox
  • Message Templates
  • WhatsApp Bulk Broadcast
  • Opt-In / Opt-Out Management
  • Campaign Scheduler
  • Retargeting Campaigns
  • AI Agents
  • Analytics Dashboard
  • Export All Reports
  • API & Webhook Access
  • 0% Markup Fee
  • Dedicated Premium Support

Looking for a custom solution?

Need higher volume, custom SLA, dedicated account manager, or on-premise deployment? We can help you scale.

Contact with us
ADD-ONS

Need something extra?

Design your perfect plan with our flexible add-ons. Only pay for what you actually use.

Extra Agent Login

Add team members beyond your plan's included seats with full inbox access.

  • Full shared inbox access
  • Conversation assignment and labels
  • Role-based permissions
₹299/agent/month

Enhanced WhatsApp Support

Skip the line and get guaranteed priority support directly on WhatsApp from our experts.

  • Direct WhatsApp Support
  • Guaranteed 2 hour response time
  • Monthly strategy reviews
₹999/month

Extended Hourly Support

Book live 1-on-1 sessions with our engineers for integrations, flows, or API walkthroughs.

  • Screen-share and live co-debugging
  • Custom integration guidance
  • Advanced chatbot architecture
₹999/hour

Dedicated Account Manager

A dedicated expert to manage your account, help with onboarding, and ensure success.

  • 1-on-1 personalized onboarding
  • Weekly performance review calls
  • Dedicated account manager
₹2,999/month

Conversation Charges (India)

* Subject to Meta's pricing
MARKETING
₹0.8631/msg
UTILITY
₹0.115/msg
AUTHENTICATION
₹0.115/msg
SERVICE
Unlimited Free

* These charges are billed directly by Meta. Chatofy does not add any markup on conversation charges.

WhatsApp Cloud Messaging Charges Apply

Message Types

4 types of WhatsApp messages

WhatsApp charges differently depending on who starts the conversation and what it is about.

Marketing

Promotional messages, offers, and campaigns you send to customers to drive sales and revenue.

Examples

  • Festival sale offer
  • New product launch

Utility

Transactional updates triggered by a customer action such as a purchase or booking.

Examples

  • Order confirmation
  • Shipping update

Authentication

One-time passwords and verification codes used to confirm a user's identity securely.

Examples

  • Login OTP
  • 2FA code

Service

Free for 24 hours

When a customer messages you first, you get 24 hours to reply unlimited times for free.

Examples

  • Support query
  • Order enquiry

WhatsApp Business API Pricing

Message rates* Subject to Meta's pricing

Select your market and message category to see the exact rate Meta charges. With Chatofy you are billed at Meta rates, with zero markup fee. Most other platforms charge upto 20% on top.

Market

Currency

Message category

Number of messages

10K
1001K10K100K1M

Message rate

India · Marketing

Per message

₹0.8631

Official Meta rate. This is exactly what you pay with Chatofy.

With Chatofy · 10K messages

₹8,631.00

Billed at Meta rates. No markup added.

Other WhatsApp API providers · 20% markup added

₹10,357.20

You save ₹1,726.20 on 10K messages with Chatofy

Frequently Asked Questions

Everything you need to know about Chatofy and WhatsApp API.

Chatofy is an all-in-one customer engagement platform built on the official WhatsApp Business API. It allows you to unify your team inbox, automate responses with AI chatbots, and launch bulk marketing campaigns on WhatsApp.

Yes, you need an official WhatsApp Business API account to use Chatofy. We help you set this up during the onboarding process within minutes, at no extra setup cost.

Absolutely! We offer a 7-day free trial on all our plans. You can explore all the premium features, set up automation, and connect your inbox before committing to a paid plan. No credit card required.

No hidden charges from our side. You pay the fixed monthly subscription to Chatofy. However, you will need to pay Meta (WhatsApp) directly for the conversations (messages) you send and receive, based on their standard tier pricing.

Yes, you can use your existing phone number, provided it is not currently active on the regular WhatsApp Messenger or WhatsApp Business App. If it is, you'll need to delete the account on those apps before migrating the number to the API.

Meta charges per 24-hour conversation window. There are different rates for Marketing, Utility, Authentication, and Service (user-initiated) conversations. The first 1,000 Service conversations per month are free.

Depending on your plan, you can add anywhere from 3 agents to unlimited agents. Our Standard plan includes up to 5 agents, while our Enterprise plan supports unlimited team members.

Security is our top priority. We use end-to-end encryption for API connections where supported, store your data securely in SOC2 compliant data centers, and comply with strict data privacy laws including GDPR.

Yes, Chatofy provides robust APIs and webhooks. We also offer native integrations with popular platforms like Shopify, WooCommerce, HubSpot, and Zapier for seamless data syncing.

We provide 24/7 email and chat support for all customers. Enterprise customers also get a dedicated account manager and priority phone support, along with tailored onboarding sessions.

Yes, Chatofy is a pay-as-you-go service with no long-term lock-in contracts (unless you choose an annual plan for a discount). You can upgrade, downgrade, or cancel your subscription at any time from your billing dashboard.

Yes! If you send hundreds of thousands of messages per month, contact our sales team. We offer custom Enterprise plans with volume discounts, dedicated infrastructure, and premium SLAs.

Start with a 7-day free trial of Pro.

No credit card. No approval wait. Get your WhatsApp Business API live in minutes.

98%
Messages get opened
vs 22% for email
3 min
Average reply time
customers respond fast on WhatsApp
3x
Higher conversion
vs email and SMS campaigns
175M
People message a business
on WhatsApp every single day